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Showing posts from May, 2020

Key Takeaways from 2020 NFL Draft - A Virtual Knockout

NFL Draft has evolved in the last decade from phone calls, and single-day TV broadcast, to red carpet events and extravagant event in Las Vegas. With the current global pandemic limiting in-person event opportunities, the NFL Draft took to the virtual world. COVID-19 has put everything on hold, including sports since March, but the viewers and fans had a chance to be a part of one of the biggest sports events this April. However, there were no red carpets, no stage, and no fan cheering, as everything was virtual. The event was transformed into a three-day live event with fan meetings, online interaction with celebrities, and multimedia. How 2020 NFL Virtual Draft Was a Complete Success? The real-time and in-person factor is on hold in the event industry this year, and the  NFL Draft  took upon this opportunity to hold one of the biggest draft events in the history of the NFL. The draft was broadcasted on three networks, namely, ESPN, ABC, and NFL Network, and also took to mobil

How to Build Brand Loyalty Through Events?

Just answer a simple question: Would you trust someone who has zero interest in building a relationship with you? The answer is most probably a “No.” Why? Because we human beings don’t want to be around people who invest zero effort in building a relationship or a connection. The same is true for brands and companies. Brand Loyalty is important if you want your attendees to love what you are offering they, and you want them to come back for a more immersive experience with your brand. A lot of companies fail to evoke brand loyalty with their events because they hide behind a corporate image and don’t make a human connection with their customers. Best Event Practices to Build Brand Loyalty Companies should not only focus their resources to generate revenue, but they should also think about creating new leads and converting them into happy buyers. There is no other way to strengthen your brand and relationship with existing clients. Practice #1. Give your Clients Chance to Share

Why Companies Should Host Virtual Events Amid Social Distancing

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The world is suffering from uncertainty and confusion amid COVID-19 . At this time of soaring challenges of decreasing businesses, the companies should come up with innovative ideas to thrive for survival. While the companies cannot host public events and in-person gatherings, it is imperative to go virtual and maintain social distancing . In this way, business people can communicate to their targeted audience directly using innovative technology. There is no denying that time is hard for many companies across the world. However, it is imperative to understand that interactions are limited not the opportunities. So, you need to shift your approach towards online events and virtual gatherings. It has many benefits as discussed in this post – keeping reading! Top Reasons Virtual are must for your business survival Nevertheless, the sudden breakout of a  global pandemic Coronavirus , people are compelled to stay at homes to stay safe. It has created a distance between the busi

Top 10 Characteristics Of A Successful Event

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Gatherings and meet-ups are organized with a reason. It is evident from the fact that goals and objectives are defined at the start of the planning phase. Success is the primary goal of every event, no matter hosted for business or personal reasons. So, what are the characteristics that define a super-success of the event? Certain elements enable the organizers to gauge the overall performance of a product launch or exhibition to set a direction for the future. Want to know about this as you are going to throw an event soon? Keep reading the article to get a comprehensive understanding of how to know that you have arranged a successful gathering! Essential Characteristics to gauge the success of your event Nevertheless, success is an intangible thing. Therefore, it is difficult to measure success in terms of numbers, but there are some properties and traits which are considered the elements of highly successful events. The main characteristics are as given below: Get high